These are the top 5 stories that caught out eye this week.
Your Ultimate Guide to Buying Ethical Fashion By, Sirena Bergman
People are now more conscious about the products they buy, yet the terminology is vague and tricky to understand.
Ethical buying can mean different things depending on what’s important to the consumer. Are they concerned about humanitarian issues, animal rights, or sustainability? Regardless of the motivating factor, buying-ethically can be overwhelming and time consuming.
For starters, it takes researching the brand from mission statement to supply chain to ensure ethical practices. It also helps to have an understanding of sustainable fabrics and textiles. There is a learning curve, but there are tools and resources in place to help.
If you interested in ethical fashion, and maybe a little confused, this article is a great place to start.
Why e.l.f. Cosmetics Brushes and Eyelashes are PETA Certified dCruelty Free By Katherine Sullivan
E.l.f. Cosmetics was founded on the mission to provide luxury and cruelty-free beauty products to everyone. They are 100% cruelty-free and vegan.
Beyoncé’s Free Concert Ticket Promotion Sends Fans Into a Food Frenzy By Erica Chayes Wida
Queen Bey is challenging her fans to go vegan, and in return, giving one lucky fan a lifetime of free Beyoncé AND Jay-Z concert tickets.
Fans are going BANANAS! Bananas are vegan, for the record. The promotion urges fans to go vegan, but it’s not required. Fans enter to win by pledging to “leave your own Greenprint on the Earth”. Interested? Pledge your Greenprint at www.thegreenprintproject.com.
4. Green Living
Verizon Closes on U.S. Telecom Industry’s First Green Bond to Fund Environmental Initiatives By, Eric Wilkens
This week Verizon Communications closed on the industry’s first Green Bond, netting to approximately $1 Billion.
As the bond matures, over the next 3 years, funds will go towards initiatives such as renewable energy, green buildings, sustainable water management, and more.
Get all the details about Verizon’s Green Bond here.
Upcycling Your Way to Sustainability By Greg Petro
Consumers are demanding sustainability and ethical business practices from their favorite brands, and retailers must adapt to stay relevant and keep their loyal customers.
Retails are embracing sustainability is with the poplar trend of up-cycling, a process of “reusing discarded objects or materials to create product of high quality or perceived value than the original”.
Check out the article to see what Tommy Hilfiger, Eileen Fisher and Adidas are doing with up-cycling to make their brands more sustainable.